Our email list recently passed the 15,000 subscriber mark (yay!). But it’s not the size of an email database that’s important – it’s the fact that it’s made up of high-quality contacts from our industry. Growing our mailing list took several years and we made plenty of mistakes along Read more…
When it comes to fitness blogging, it’s not always an easy ride. The internet is full of neglected websites that started with high hopes but didn’t get enough visitors. So what sets the thriving wellness blogs apart from those that struggle? In this article – we share 7 effective strategies Read more…
Personal training business names are often bland and boring. They typically follow the same formula = ‘first name + last name + personal training’. It can be tough to think up something new and creative, especially if it feels like all the good names are already taken. So, we put Read more…
If you’re thinking of opening a gym studio, then there’s no shortage of fitness franchises to choose from. For first-time business owners, buying a franchise can seem like a safer option than going it alone. But how profitable are these franchise opportunities? In this article – we explore the Read more…
Looking for inspirational quotes in black and white that’ll match your business branding? Inspiring sayings make great social media posts or wall art designs. Unfortunately, it’s not always easy to find quotes that aren’t cheesy and have neutral colours. In this article – we’ve compiled 50 quotes in black Read more…
Having the right marketing tools can be crucial to your success. They’ll save you time, improve your promotional efforts, and generate better results. But which are the best for your needs? In this article – we share 10 insider marketing tools for gyms and fitness studios. Strong marketing Read more…
Ever wondered what separates a successful personal trainer from the average one? It’s a competitive industry and the vast majority of trainees quit, so how can you set yourself up to do well in your fitness career? In this article – we share 5 proven tactics for becoming a Read more…
Trainer Essentials is now part of Wellness Creative Co. Recent audience surveys have highlighted that almost 30% of our audience are personal trainers. So, we decided to deliver more articles, resources, and training materials tailored to their needs. We’ve merged our sister site aimed at PTs and fitness instructors Read more…
