Ideas that generate leads, customers & revenue for health & fitness companies.
2020 has been a tough year for everyone and the fitness industry is no exception. Prolonged closures mean gyms and studios (like many businesses) have lost substantial revenue. But now the end is in sight and facilities are starting to reopen, how can you encourage members to return? In Read more…
Coming up with interesting yet unique functional fitness class names isn’t easy. Most are either bland, boring, or already used by a famous brand. So, how can you come up with your own cool ideas? In this article – we share 15 creative functional fitness and HIIT class names Read more…
Are you looking for creative fitness marketing ideas that’ll generate more revenue? Perhaps you want to attract more members to your gym, fitness studio, or health club. Or boost retention and decrease churn, so that your clients stay loyal for longer? In this article – we share 25 proven Read more…
Running gym promotions can be a great way to boost revenue quickly. If you need to hit a monthly sales target, then well-timed promos can help get you over the line. But doing them too often can also devalue your brand, making people less likely to pay full price. So what’s Read more…
Have you ever wondered if you could sell workout plans online? It’s a booming business that personal trainers and fitness pros are ideally positioned for. Selling online fitness programs is a fantastic way to generate additional income that’s scalable. There’s also an efficiency gain from reusing existing workout programs Read more…
There are so many ways to promote your fitness business these days. TikTok, affiliate marketing, and utilising big data are just a few ways that are increasing in popularity. But how do you know which to prioritise for your brand? With limited time and many hats to wear, it’s Read more…
If you’ve run a fitness business for any amount of time, then you’ll know that there are inevitably quiet periods. Whether it’s a health club, personal training gym, or yoga studio, there are months when the footfall drops off and things get real slow. This can have a dramatic effect Read more…
Understanding marketing for health coaches is a vital part of business success. Attracting more health coaching clients will boost awareness of your services, word of mouth referrals, and income too. However, marketing doesn’t come naturally for everyone and some coaches can really struggle with it. This is perfectly understandable since Read more…
