Digital marketing ideas & blog content for health & fitness companies.
Content marketing is a well-established strategy for fitness businesses – 89% of B2B, and 86% of B2C organizations use it. But not all types of content produce leads, sales, and strong business results, so the right approach is crucial… In this article, we outline how to use content marketing to Read more…
Email marketing is a powerful strategy for fitness businesses. With the right approach, it’ll consistently generate high-quality leads and convert them into paying customers. It can also keep them loyal and engaged which drives repeat business, secondary spend, and aids retention. In this article, we outline the 5 types of Read more…
Knowing how to set up and run an online fitness class is a valuable skill. Delivering workouts virtually or through a live stream enables you to reach a bigger audience and earn more income. Doing it as an online business can give you freedom over your time and allow you Read more…
Increasing the value of your gym memberships is brilliant for sales and retention. It’s much easier to sell a membership that clearly provides a lot of value. And members are more likely to remain loyal if they feel they’re getting a lot in return for their money. In this article, Read more…
Planning your fitness content calendar ahead of time produces better marketing results. It ensures that your social media posts, blog articles, and all your promo content support your business goals. So, how do you create one that helps you stay organized and strategic? In this article, learn how to create Read more…
Fitness email marketing is a fantastic promotional strategy for gyms, health clubs, and workout studios. We often recommend it to our clients over social media because it gets such fantastic results for fitness businesses. You can use it to get leads, promote products, generate revenue, onboard new clients, boost retention, Read more…
Starting an online fitness business can be lucrative, exciting, and a bit daunting too. Whether you’re a gym owner, personal trainer, or have a cool product idea, online channels open up new, high-growth opportunities. But where do you start if you want to turn an idea into a reality? In Read more…
Offering fitness lead magnets is a fantastic way to grow your email list and attract new clients. It’s an effective way for gyms, personal trainers, and online coaches to build their customer base and generate leads consistently. In this guide, we outline 10 fitness lead magnet ideas designed to attract Read more…
