We’re a specialist fitness and nutrition content marketing agency with 15+ years of industry experience. All of our content is created by an expert: a chartered marketer who is also a qualified nutritionist and personal trainer. This combination of marketing expertise and industry knowledge enables us to create authoritative and engaging content for our clients.
We work with gym chains, fitness equipment manufacturers, and supplement companies to achieve their content marketing goals. Search engine optimization (SEO) agencies also hire us to handle content creation for their nutrition and fitness industry clients.
Whether you’re looking for a custom content marketing strategy or simply want expert fitness and nutrition content created, we can help.
- Content strategy & planning
- Blog content creation
- Industry expertise
- Benefits for businesses
- Other content services
As featured in…
Content Strategy & Planning
We’ll work with you to develop a content marketing strategy that’s tailored to your business goals and target audience. Whether you want to launch a new product, position your brand as an industry leader, or simply increase sales, we can help.
Here’s how it works…
- After taking time to understand your objectives and needs, we’ll identify the most effective ways to achieve them.
- We’ll examine the content landscape, do a competitor analysis, and extensive SEO keyword research to uncover content opportunities.
- Market research is one of our super-powers so we’re always up-to-date on the latest industry trends and opportunities for thought leadership.
- We’ll use all of this research and insider knowledge to craft a customized content marketing strategy for your business.
- From here you can choose to run with it and implement the strategy yourself. Or you can hire us to create the content on your behalf.
Use our contact form to inquire about availability, ask a question, or book in your project…
Nutrition & Fitness Content Services
With over 15 years of marketing experience and strong industry credentials, we’re uniquely positioned to create B2B and B2C content that’s both expert and engaging.
Our content creation package includes four in-depth SEO-optimized blog articles written by our in-house industry specialist…
- 1000+ words of original, high-quality content that’s search engine optimized for target keywords.
- Written by a knowledgeable and credentialled subject-specialist (qualified marketer, personal trainer, and nutritionist).
- Topics across the full wellness spectrum, including fitness training, nutrition, habit formation, balancing a healthy lifestyle, family-friendly wellness, maintaining motivation long-term, and other related themes.
- Well-researched supporting data, inclusive of outbound reference links to high-quality sites.
- High-quality stock photography or graphic for use as a featured image (but no cheesy tape measures draped around apples!).
- Unlimited edits per article because we want you to be 100% happy with the content.
- Provided in Word or Google doc format (we can upload draft posts to WordPress if you prefer).
Our nutrition and fitness content services are available on a package basis from $1997 which includes researching, writing, and editing 4x blog articles. All our content is 100% original, written by a qualified fitness and nutrition professional who is a native English speaker.
Book in your project using our contact form…
Fitness & Nutrition Content Marketing Experts
Finding
We’re a nutritionist-owned marketing agency. Our founder has over 15 years of fitness and nutrition marketing experience, creating content for global brands and independent businesses.
She is also a highly qualified fitness expert and nutritionist, with a master’s degree in Human Nutrition, Bachelor’s degree in Sports Science, and a Diploma in Personal Training. She wrote her master’s thesis on sports nutrition supplements (protein powder to be precise) so marketing and content creation in this area is a real passion.
We work with a variety of businesses within the industry…
- Gyms and fitness studios
- Nutritional supplement companies
- Fitness equipment manufacturers and distributors
- Online wellness businesses and bloggers
Get in touch to inquire about our specialist nutrition and fitness content marketing services for your business. We’ll always be up-front about where we have relevant expertise (and where we don’t too). We’ll happily refer you to other agencies if we think they may be better suited to your needs. Or learn more about our other specialist marketing services.
Content Marketing Benefits: Get More Leads & Sales
Adding fresh content to your website can increase your search engine rankings, visitor numbers, inbound leads, and overall revenue. Content that engages and educates your audience can help drive purchases and move people through the sales funnel.
Content also has a strong long-term ROI as it enables you to target relevant keywords for free instead of paying for pay-per-click adverts.
- Small businesses with blogs get 126% more lead growth than small businesses without (Content Marketing Institute).
- Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads (NeilPatel.com).
- Websites with blog content have 434% more search engine-indexed pages than those that don’t publish (Content Marketing Institute).
- 64% of B2B marketers outsource writing (NeilPatel.com).
- After reading recommendations on a blog, 61% of online consumers make a purchase (Content Marketing Institute).
Content marketing involves all of the good bits of marketing – addressing customer needs, creating value, and positioning your brand as an industry leader. Plus, it cuts out a lot of the awkward, hard-sell stuff, which makes them particularly appropriate for health and wellness businesses…
In an industry that’s packed with false claims and sleazy sales pitches, content marketing is an ideal way to differentiate and demonstrate integrity. So, a well-planned content strategy can set your business apart and attract loyal clients too.
- Generate more website traffic – We create search engine optimized content, to help you rank more highly on Google and boost visitor numbers.
- Promote a product or service – We write articles that generate interest in what you’re offering by clearly communicating the features, advantages, and benefits (without being too ‘salesy’).
- Increase loyalty and retention – Communicating with your audience on a consistent basis builds engagement and trust so that they’re more likely to make a purchase.
If you struggle to post blog articles or send email content regularly, then we can help. Our team of professional health and fitness marketers can come up with new ideas and handle all of the
Other Content Marketing Services
In addition to blog articles discussed above, we can also help with a range of other content creation services. We’ve listed a few below but feel free to get in touch via the contact form if you have other requirements.
- Blog articles
- Email content and automation sequences
- Lead magnets
- Guest posts
- Sponsored content
- Product descriptions
- Sales pages
- Whitepapers
- Ebooks
- Case studies
Email Content
Email marketing is a consistently high-performing marketing channel. It allows you to own the relationship with your audience, mitigating the risk posed by search engine and social platform algorithms. It’s a crucial element of a balanced marketing strategy.
Lead Magnets
Lead magnets are a fantastic way of collecting contact info from prospects and generating interest in your offering. The right lead magnet can turn a new visitor into a paying customer, so it pays to have a strategy and sales funnel behind your freebie.
We can create custom opt-ins that grow your email list and generate qualified leads.
White Papers
Scientific data and evidence-based reports are more important than ever in our industry. With so many misleading health and fitness claims, it’s crucial that reputable brands demonstrate proof to back up their marketing messages.
Creating white papers is one way for your business to establish credibility in its niche. With our background in sports science, physiology, and nutrition, we’re well-placed to help.
Nutrition & Fitness Content Services
If you’re interested in hiring a nutrition or fitness content agency then we can help. Our team create highly effective content marketing strategies, then develop articles, emails, or lead magnets aligned with your objectives. To find out more about our services, get in contact using the form. We’d love to hear from you!
