Ready-made templates, cheat sheets, and done-for-you examples make it quicker, cheaper, and easier to promote your fitness business. They offer a proven guide for you to follow, based on what’s worked with our health and fitness clients.
Whether you run a personal training business, gym studio, or fitness blog, these templates will help you generate more leads, sales, and revenue. You’ll get 50+ templates covering strategic planning, social media, advertising, promotion, and content marketing.
Everything You Need For Marketing
50+ templates, cheat sheets, done-for-you examples, and workbooks covering the key elements of marketing…
It’s a complete marketing kit for personal trainers, gym owners, and online fitness creators like bloggers and influencers. If you want to learn fitness marketing, then templates, practical workbooks, and done-for-you examples are a great introduction. And if you’re a seasoned pro, then this bundle will save you time and effort while accelerating your fitness business marketing results.
Marketing Strategy
Align your marketing efforts with your fitness business goals. Create a strategic plan, buyer persona, and sales funnel to generate leads and sales.
Promote your business and generate more revenue, without hiring a professional fitness marketing agency. These templates outline the strategy and planning processes we use with our own clients.
- Fitness Marketing Plan Template & Examples – with four done-for-you marketing plan examples for personal trainers, gyms and studios, online creators like bloggers and influencers, and product companies.
- Marketing Planning Worksheet – to guide you through the process of strategically planning your marketing.
- Marketing Calendars – with yearly and monthly templates to plan your activities and campaigns ahead of time.
- Buyer Persona Worksheet & Template – to help you identify your ideal client and target them precisely.
- Marketing Funnel Template & Example – that shows you how to generate a steady stream of leads and convert them into loyal customers.
- Marketing Budget Template – with summary, yearly, and monthly tabs to help you keep spending on track.
Social Media
Social media marketing templates, worksheets, and cheat sheets to promote your business online.
- Social Media Marketing Plans – including a template, cheat sheet, and done-for-you example to help you create social content that drives real business results.
- Social Media Post Ideas – a handy cheat sheet with 40+ post ideas so you’re never stuck for content.
- Fitness Awareness Days Calendar – so you can tap into trending themes on social media and increase your reach.
- Social Media Calendar – to help you plan content and post consistently across your preferred platforms.
- Social Media Message Template for Start-Ups – kickstart the success of your business from the very beginning by contacting your existing network and asking them for support.
Advertising & Promotion
Ready-made templates you can use for flyers, posters, and leaflets, plus messaging and testimonial worksheets.
- Elevator Pitch – create a concise and persuasive summary of what your business does, to use in marketing materials, sales pitches, or networking situations.
- Fitness Advertising Templates – professional designs suitable for flyers, posters, and leaflets that you can edit quickly and easily using Microsoft PowerPoint (no need for Adobe Photoshop or InDesign).
- Fitness Testimonial Template – create client success stories, persuasive testimonials, and reviews to demonstrate proof that your products or services really work.
- Personal Trainer Profile Poster Templates – add your details and display it on gym noticeboards to get more personal training clients.
Content Marketing
Content marketing ideas, templates, and workbooks for your fitness business.
- Fitness Content Ideas Workbook – Generate content ideas that drive engagement, leads & revenue by following our proven 7-part framework.
- Fitness Blog Post Template & Worksheets – create brilliant blog posts for your website by following our example outline .
- Email Templates – a welcome series of 5 emails that you can send to new gym members and a course series of 6 emails to help students progress through paid programs.
Download all 50+ templates… And if you aren’t happy then just get in touch to request a refund within 14 days, no questions or hassle.
Fitness Marketing Templates – FAQs
Here are the answers to some of our most frequently asked questions… Do you have a question that isn’t answered below? Use our contact form to ask us directly.
What templates will I get?
You’ll receive access to 50+ templates, workbooks, done-for-you examples, and time-saving cheat sheets…
Marketing Planning & Strategy Templates
- Strategic marketing plan template
- 4x Done-for-you marketing plan examples tailored for a gym/fitness studio, personal trainer, online creator (e.g. influencer/blogger), and product/equipment company.
- Marketing planning worksheet to guide you through the process of strategically planning your marketing.
- Marketing calendar with yearly and monthly templates
- Digital marketing calendar with yearly and monthly templates
- Buyer persona worksheet and template
- Marketing funnel template
- Marketing funnel example
- Marketing budget template with summary, yearly, and monthly tabs
Social Media Templates
- Social media marketing plan template and cheat sheet
- Social media marketing plan example
- Social media post ideas cheat sheet
- Fitness awareness days calendar
- Social media marketing calendar with yearly and monthly templates
- Social media message template for startups
Advertising & Promotion Templates
- Elevator pitch template
- 9x Advertising templates suitable for fitness flyers, posters and leaflets
- 3 professional designs in 3 color options
- Fully editable in Microsoft PowerPoint so you can change colors, fonts, and designs to match your branding
- Fitness testimonial worksheet template
- 4x Personal trainer profile poster templates
- 2x designs in 2 color options that can easily be adapted using Microsoft Word
Content Marketing Templates
- Fitness content ideas workbook
- Fitness blog post outline
- Fitness blog post worksheets
- 5x Gym welcome email templates to use as an introductory series
- 6x Fitness course email templates to encourage adherence to online courses and fitness programs
What formats are the files in?
The downloadable templates are a mix of PDFs, Microsoft Word documents, Excel spreadsheets, and editable PowerPoint files. You can see the exact file formats for each individual template in the ‘Contents’ section.
Do you offer refunds?
Yes of course, if you’re unhappy with your purchase then email us within 14 days and we’ll refund your money asap. Terms and conditions apply – read our customer service policy for more details.
Can you create customized templates for my company?
Yes, we also offer fitness marketing and consulting services which include tailored strategic planning documents. But many of the kit templates are completely editable so you can easily customize them yourself.