We’re health and fitness marketing specialists. And we’re on a mission to transform how the industry markets itself…
We think health and fitness marketing should inspire people, not prey on their insecurities.
So we help health and fitness companies to market themselves with integrity (as well as impact). Whether you want to launch new products, attract more clients, or keep existing ones loyal, we’ve got resources to help.
A Little Bit About Us…
Looking for specialist health and fitness marketing advice? We have over 15 years of fitness marketing experience and have worked with global brands across the wellness industry. Our founder worked in international fitness marketing roles around the world where she developed an in-depth understanding of selling to American, European, and Asian markets.
She led hugely successful marketing teams spanning digital, web, SEO, social media, content creation, email automation, and events. But grew tired of the manipulative tactics used to promote health and fitness products, so created a new resource to shake things up.
High-pressure membership sales tactics and fat-shaming people into exercise just aren’t our bag. We’re inspired by the new generation of indie gym studios, fitness bloggers, and nutrition companies that enable EVERYONE to live their best life. If you feel the way we do about health and fitness, then check out our blog, templates, and other marketing resources.
Highly Qualified Fitness Marketers
We develop high-quality content designed for health and fitness companies. Gym studios, equipment manufacturers, and supplement companies choose us because we’re experts in the field. Our content is produced by a fitness marketing specialist with strong industry credentials…
- Bachelor’s degree in English & Sports Science
- Master’s degree in Nutrition
- Degree-level CIM Diploma in Marketing
- Qualified Nutritionist
- Diploma in Personal Training
- 15+ years of marketing experience in the fitness industry
We use our expertise to help gym chains, product companies, and independent fitness professionals to boost revenue. Our online resources cover the entire sales and marketing spectrum, from strategic planning to social media content. Whatever your business goal, we’ve got the resources to help you achieve it.
We’re all about generating the best possible results on a minimal budget, so you’ll find plenty of templates and information on our blog to help you do it DIY-style.
Effective Health & Fitness Marketing Campaigns
The most effective health and fitness campaigns are both inspiring and practical. They motivate people to make a change and adopt healthy habits. But they do it in an inclusive way that’s feasible in the real world (and not just on Instagram). Our articles, templates, and online courses will show you how to promote your fitness offering with integrity.
Health & Fitness Marketing Strategy
A good health and fitness marketer knows how to align inspiration and motivation with your business objectives. We understand how to increase gym membership without resorting to underhand or pushy sales techniques. We develop health and wellness marketing strategies that are proven to generate revenue and produce results.
Health & Fitness Branding
You can find lots of guidance on health and fitness branding on our website. Whether you’re looking for creative gym name ideas or logo inspiration, we’ve got you covered. But branding is about much more than just colours and fonts, which is why we’ve put together articles on how to build a fitness brand using content marketing if you’re just starting out.
Health & Fitness Marketing Specialists
Modern fitness marketing requires a tailored approach that most big agencies just don’t understand. If you’d like to discuss some ideas or have specific questions, then use our contact form to get in touch or view our fitness marketing resources.