Looking for a reliable fitness writer to support your marketing efforts? If you need blog articles, copywriting, or sales pages for your wellness business, then we can help. With over 10 years of fitness writing experience, we’re uniquely positioned to create B2B and B2C content that’s both authoritative and engaging.

If you’re using content marketing as part of your business strategy, then outsourcing to a freelance fitness writer can save you time and effort. Instead of hiring additional team members to create your content, we can write blog posts, product descriptions, or emails at a fraction of the cost. Our copywriting services include…

  • Blog articles
  • Guest posts
  • Sponsored content
  • Product descriptions
  • Sales pages
  • Email sequences
  • Whitepapers
  • Ebooks
  • Case studies

We can also help you develop a content marketing strategy that’s tailored to your business goals and target audience…

Fitness Marketing Client Quotes

Boost Lead Generation & Sales Revenue

Adding fresh content to your website can increase your search engine rankings, visitor numbers, inbound leads, and overall revenue. Including engaging and persuasive text in your product descriptions or sales pages will increase conversions and boost sales. Copywriting also has a strong long-term ROI as it enables you to target relevant keywords for free instead of paying for PPC adverts

  • Small businesses with blogs get 126% more lead growth than small businesses without (Content Marketing Institute).
  • Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads (NeilPatel.com).
  • Websites with blog content have 434% more search engine-indexed pages than those that don’t publish (Content Marketing Institute).
  • 64% of B2B marketers outsource writing (NeilPatel.com).
  • After reading recommendations on a blog, 61% of online consumers make a purchase (Content Marketing Institute).

Fitness writing and content marketing go hand-in-hand… They involve all of the good bits of marketing; addressing customer needs, creating value, and positioning your brand as an industry leader.

Plus, they cut out a lot of the awkward, hard-sell stuff, which makes them particularly appropriate for wellness businesses

In an industry that’s packed with false claims and sleazy sales pitches, content marketing is an ideal way to demonstrate integrity. So, a well-planned content strategy can set your business apart and attract loyal clients too.

  • Generate more website traffic – We create search engine optimized content, to help you rank more highly on Google and boost visitor numbers.
  • Promote a product or service – We write articles that generate interest in what you’re offering by clearly communicating the features, advantages, and benefits (without being too ‘salesy’).
  • Increase loyalty and retention – Communicating with your audience on a consistent basis builds engagement and trust so that they’re more likely to make a purchase.

If you struggle to post blog articles or send email content regularly, then we can help. Our team of professional health and fitness writers can come up with new ideas and handle all of the implementation for you. We create original, well-researched content that’s tailored to appeal to your specific target audience. This free up time for you to focus on other areas of your business.

Expert Health & Fitness Writer

Finding a good health, fitness, or nutrition writer isn’t easy. It’s important to find someone who is knowledgeable about wellness topics but can also write engaging easy-to-read content. Our writer has over 15 years of fitness marketing experience, creating content for global brands and independent businesses. She is also a highly qualified fitness expert and nutritionist, with a master’s degree in Human Nutrition, Bachelor’s degree in Sports Science, and a Diploma in Personal Training.

Fitness Marketing Client Testimonials

Health & Fitness Writing Services

Our comprehensive health and fitness article writing services include…

  • 500-1000 words of original, engaging content that’s search engine optimized for target keywords.
  • Well-researched supporting data, inclusive of outbound reference links to high-quality sites.
  • Written by a knowledgeable and credentialled subject-specialist (qualified marketer, personal trainer, and nutritionist)
  • On-trend topics, based on research of top performing articles from websites in similar niches to yours (such as Mind Body Green, Daily Burn, The Body Coach)
  • Topics across the full wellness spectrum, including fitness training, nutrition, habit formation, balancing a healthy lifestyle, family-friendly wellness, maintaining motivation long-term, and other related topics
  • High-quality stock photography or graphics (but no cheesy tape measures draped around apples)
  • Unlimited edits per article because we want you to be 100% happy with the content
  • Provided in Word doc format or uploaded to WordPress as a draft for approval
  • Supplied well in advance so you always have content on hand (e.g. on 15th of every month prior to publishing)

Our blog content creation services are available on a monthly basis from $1999/€1820/£1550, which includes researching, writing, and editing 4x articles. All our content is 100% original, written by a qualified fitness and nutrition professional who is a native English speaker. Use the contact form to request more information or check our availability.

Other Fitness Writer Services

In addition to blog articles, we also offer a range of other health and fitness writing services. We’ve listed a few below but feel free to get in touch via the contact form if you have other requirements.

Case Studies

Case studies and customer success stories are powerful sales and marketing tools. They demonstrate that you get tangible results for your clients, and provide trust-worthy social proof. In fact, 20-50% of all purchasing decisions are driven by testimonials and word of mouth, so case studies are essential to any marketing plan. We can take care of the entire process – from interviewing clients and capturing data, to creating a cohesive outline and transforming it into a persuasive story.

Testimonials Stat


High-quality ebooks are a great way to give clients a taster of programs and courses. Online fitness and nutritional programs lend themselves to this approach particularly well.  But you can also offer ebooks in return for email subscriptions and grow your list of potential leads. Our fitness content writer can develop and design ebooks to support your inbound marketing objectives.

White Papers

Scientific data and evidence-based reports are more important than ever in our industry. With so many misleading health and fitness claims, it’s crucial that reputable brands demonstrate proof to back up their marketing messages. Creating white papers is one way for your business to establish credibility in its niche. With our background in Sports Science, Physiology, and Nutrition, we’re well-placed to help.

Freelance Fitness Writer Services

If you’re interested in hiring a fitness or nutrition writer then we can help. Our team create highly effective content marketing strategies, then develop articles, ebooks, or whitepapers aligned with your objectives. To find out more about our services, get in contact using the form. We’d love to hear from you!