Business ideas, revenue-boosting strategies & planning templates for health & fitness companies.
Up-to-date wellness industry statistics are ideal for market research and business planning. There’s no doubt that wellness has gone mainstream in recent years… CEOs now promote meditation for stress management, global hotel chains have launched wellness-themed sub-brands, and people are spending more money than ever on their health. So, what Read more…
Using a well-structured fitness consultation form is an easy way to convert more inquiries and leads into paying clients. It helps you ask the right questions and guide the conversation toward a sale. In this article, we share the consultation form we recommend to personal trainers and gyms, along with Read more…
The fitness market evolves at a rapid pace with new business models, training concepts, and trends emerging constantly. From home fitness and online workouts to big-box gyms and boutique studios, it’s a fragmented market with plenty of niches to tap into… In this article, we outline the latest fitness market data Read more…
We’ve collated the best deals and discounts for fitness professionals and business owners into one money-saving resource. Get the cheapest possible deal on your next training course, CPD workshop, gym equipment purchase, or business tool. Every month we trawl the internet for the best-value offers from fitness industry leaders like Read more…
Every year we compile the latest gym market statistics and industry data into a reference article for our clients. Since we first began in 2019, the data has revealed the top trends, growth segments, and new opportunities for fitness businesses. So, what does 2025 have in store? This article outlines Read more…
What’s going to move the needle for your business in 2025? Or give you that sense of work-life balance that might be missing? Now is the perfect time to take stock, define your goals, and identify 1-2 things that’ll make them happen. In this article, we outline five resolutions that Read more…
Knowing how to increase gym revenue and profitability is key to success in the fitness industry. Even if your fitness club is already doing well, who doesn’t want to generate more income? In this article, we outline 27 quick and effective ways to increase gym revenue and fitness club profitability Read more…
Increasing the value of your gym memberships is brilliant for sales and retention. It’s much easier to sell a membership that clearly provides a lot of value. And members are more likely to remain loyal if they feel they’re getting a lot in return for their money. In this article, Read more…
