Business ideas, revenue-boosting strategies & planning templates for health & fitness companies.
Up-to-date fitness industry statistics are invaluable for business planning. If you want to launch a new product, expand your range, or target a different segment, then market data can help you assess the viability of your idea. In this article – we’ve collated the latest fitness industry stats from Read more…
Preparing a gym business plan can be a daunting task. Whether you’re starting a health club, fitness center, or boutique studio, the planning is what many find overwhelming. But with the right guidance and templates, it can actually be quite easy to create a killer business plan that impresses banks Read more…
A health and wellness assessment questionnaire is essential when working with clients. It enables you to identify which lifestyle areas they need help with and can highlight any potential medical issues to consider. So, what does it need to cover exactly? In this article – we summarise what a Read more…
The January fitness rush is just around the corner. But for many gyms and online trainers, the influx is short-lived. Participation returns to normal within weeks as resolutions are gradually forgotten. So, how can fitness clubs and online coaches make the most of the opportunity and turn it into Read more…
The right personal training price presenting technique can dramatically boost your revenue. It makes it so much easier to convert inquiries into paying clients. In this article – we explain how personal trainers can present their pricing in a way that’s persuasive and engaging. But it’s not only Read more…
Reading the right fitness entrepreneur books can super-charge your business. They’ll teach you new business strategies, time-saving shortcuts, and help you avoid costly mistakes. Books are a relatively cheap and easy way to work on your professional development. And with audiobooks and ebooks available on your phone, it’s never Read more…
Being a freelance fitness professional is the dream for many. Whether you’re a fitness entrepreneur, self-employed personal trainer, or online class instructor, there’s freedom in working for yourself. But it also has its challenges – namely staying motivated and keeping going when you have no colleagues or boss! In Read more…
If you’re after fitness studio marketing ideas, then it’s worth looking to boutique clubs for inspiration. The growth of this segment has been explosive over the last few years, helped in no small part by smart marketing strategies. According to IHRSA, boutiques drive $2.45 billion in membership revenue, compared with $1.49 Read more…
