Marketing ideas, revenue-boosting tips & industry insights for health & fitness businesses.
Gym market stats can be a useful resource when starting a fitness centre, health club, or personal training studio. They help you develop a business plan by providing insights into how much demand there is for fitness services. For fitness companies that are already established, gym memberships statistics can Read more…
The wellness space is increasingly competitive but awesome branding can help you stand out. There’s growing consumer interest in yoga, meditation, health food supplements, and self-care in general. This means there’s a rapidly growing market to tap into and a huge opportunity for entrepreneurs. In this article – we Read more…
International health awareness days can be a fantastic marketing tool for your business. They usually receive global media coverage which you can leverage in your gym, fitness studio, or with coaching clients. In this article – we share a list of upcoming health awareness days for 2021 you may want Read more…
Are you using fitness content marketing in your business? It’s now firmly established as an essential element of marketing for health and wellness companies. In fact, 89% of B2B, and 86% of B2C organisations use it in their marketing. In this article – we explain how to use fitness content Read more…
Fitness trends can be tricky to predict, even more so given the craziness that was last year. But there are a few organisations that usually do a pretty good job. The ACSM’s Worldwide Trends Survey and ClassPass trends report are both particularly good and can help you get ahead of Read more…
Up-to-date fitness industry statistics are invaluable for business planning. If you want to launch a new product, expand your range, or target a different segment, then market data can help you assess the viability of your idea. In this article – we’ve collated the latest fitness industry stats from Read more…
Looking for health and fitness logo ideas to use in your business? A stylish logo can make a powerful first impression and communicate a lot about your brand. If you want to stand out in a competitive industry, an awesome logo can help. But coming up with unique ideas Read more…
Preparing a gym business plan can be a daunting task. Whether you’re starting a health club, fitness center, or boutique studio, the planning is what many find overwhelming. But with the right guidance and templates, it can actually be quite easy to create a killer business plan that impresses banks Read more…
