Marketing ideas & insights for health & fitness companies.
A good nutrition infographic is worth 1000 words. It can convey complicated (and often overwhelming) nutritional information in an easy-to-understand way. Infographics are an effective way to educate audiences about healthy eating and are popular on social media. In this article – we’ve collated 7 of the very best Read more…
Interested in how to start a fitness YouTube channel for yourself? Perhaps you’ve been inspired by other fitness vloggers or want to give your gym’s marketing a boost. Video content is increasingly popular so it’s the perfect time to get involved… In this article – we explain how to Read more…
Many people dream of becoming a personal trainer, with a huge number getting certified each year. However the fitness industry has a notoriously high turnover of staff, so most don’t stay PTs very long… In this article – we summarise the 3 key reasons why PTs leave the industry Read more…
Do you have a gym sales funnel set up for your fitness business? If not, then you’re definitely missing out on leads, members, and revenue. Whether you operate a ‘bricks and mortar’ health club or online business, defining a funnel will help you get more customers. In this article Read more…
Up-to-date fitness industry statistics are invaluable for business planning. If you’re looking to launch a new product, expand your service range, or target a different segment, then market data can help you assess the viability of your idea. In this article – we’ve collated the latest fitness industry stats Read more…
Developing a solid yoga marketing plan is crucial for generating revenue but it’s something that many people are unsure about. Most studio operators and teachers have a strong background in yoga but not necessarily the marketing skills required for running a business. This can sometimes hold individuals and studios back Read more…
Mindfulness quotes can be a powerful way to inspire coaching clients, students, and refocus your own mind. They remind us to take notice of our thoughts and actions, which can help to control stress, anxiety, and compulsive behaviours like over-eating. In an increasingly busy world, the popularity of mindfulness techniques Read more…
Running gym promotions can be a great way to boost revenue quickly. If you need to hit a monthly sales target, then well-timed promos can help get you over the line. But doing them too often can also devalue your brand, making people less likely to pay full price. So what’s Read more…
