Health & fitness industry news, market research, data & trends.
This year’s wellness trends are set to dominate the industry. There’s no shortage of new concepts (and fads!) as people increasingly looking for ways to live healthier, happier lives. So, what’s hot in health and wellness? And what opportunities do these present for brands and businesses? In this article, we Read more
Fitness is a growth market. It’s projected to hit $257.7bn in 2025 and is growing at a rate of 5.6% per year. But there are segments within it that are growing at a MUCH faster pace – some at 47% per year! In this article, learn about the 5 fastest-growing Read more
Want the inside track on the latest fitness trends? Whether it’s the weighted hula hoop on TikTok or the meteoric rise of wearable tech, there’s always something new emerging in the industry. So, what’s hot in fitness and exercise right now? In this article, we analyze the latest fitness and Read more
The online fitness market has experienced dramatic growth in recent years. Advancements in virtual training, digital technologies, and consumer adoption mean it’s now a mainstream sector of the wider industry. So, how big is it, which segments are growing the fastest, and where are the opportunities? In this article, we Read more
Did you know that over 2000 fitness expos, conferences, and trade shows take place every year? With so many choices, knowing which ones are worth attending can be hard. So, we’ve listed the top events and conventions that are actually worth the cost of your attendee pass. This article lists Read more
There’s no question that the fitness industry tends to suffer during a recession. And there’s a 45% chance of one happening by next year. Gyms and studios are often hit hard when consumers tighten spending. But with a little planning and sound business strategies, you can protect your business from Read more
The fitness industry is booming but there are threats to its continued success. From competitive pressures and economic downturns to technological disruptions and pandemics, there are plenty of potential challenges. But knowing about them ahead of time can help you avoid the negative impacts. In this article, we explore key Read more
The fitness industry isn’t short of opportunities for growth and innovation. With shifts towards digital transformation, increased demand for personalization, and aging populations driving its growth, there are always new avenues to explore. In this guide, we outline the key opportunities in the fitness industry over the next 3-5 years Read more
