Did you know that over 2000 fitness expos, conferences, and trade shows take place every year? With so much choice, it can be hard to know which ones are worth attending. So, we’ve listed the top events and conventions that are actually worth the cost of your attendee pass.

In this article – we’ve curated the best fitness, gym, and wellness events for 2024.

We’ve been fortunate to attend health and fitness events, trade shows, and conferences around the world. Before founding this marketing agency, we spent years organising events and booths for global fitness brands. This means we’ve experienced most of the events on the list for ourselves so know first-hand that they’re worth going to.

2024 Fitness Industry Market Report NEW

Here you’ll find a detailed list of fitness expos, conferences, and live workshops, plus tips on choosing the best one for your needs and a handy printable events calendar. While in-person events may have taken a back seat the last few years, they’re definitely back with a vengeance in 2024!

Fitness Expo List 2024

There are a huge number of fitness events that take place around the world, each with their own unique style, content, and setup. So as you’re planning your 2024, you may want to include a visit to one that’ll help you drive your business forward.

To help you do just that, we’ve put together the ultimate list of 40+ events, conferences, and trade shows globally. Find a fitness expo near you by filtering the list by location (we’ll reveal which is our favourite further down).

2024 DatesEvent NameLocationDescription
Feb 7-8Connected Health & Fitness SummitUSA – Los AngelesTrade show
Feb 20-22Beyond Activ EMEASaudi Arabia – RiyadhConference
Feb 22-25IDEA & ACSM’s International Health & Fitness SummitUSA – ChicagoTrade show & educational seminars
Feb 29 – Mar 2IWF ShanghaiChina – ShanghaiTrade show & educational seminars
Feb 29 – Mar 4SUCCEED!VirtualOnline educational seminars & networking
Mar 6-8IHRSAUSA – Los AngelesTrade show & educational seminars
Mar TBCSWEATUK – LondonConference
Apr 11-14FIBOGermany – CologneTrade show
Apr 12-14Poznan Run ExpoPoland – PoznanTrade show & educational seminars
May 19-22Sibec AmericasUSA – PasadenaNetworking
May 30 – Jun 2Rimini WellnessItaly – RiminiTrade show
May TBCFitness Business ForumPoland – PoznanTrade show & educational seminars
Jun 7-9International Health, Sports & Fitness FestivalIndia – DelhiExpo
Jun 11-13Beyond ActivSingaporeExpo & educational seminars
Jun 12-13ElevateUK – LondonTrade show & educational seminars
Jul 10-14IDEA World Fitness ConventionUSA – Los AngelesTraditional convention & blogger stream
Jul 16-18SportecJapan – TokyoTrade show
Aug 7-10canfitproCanada – TorontoConference & trade show
Aug 15-19SUCCEED!VirtualEducational seminars & networking
Aug 22-23FILEXAustralia – SydneyExpo & educational seminars
Aug 22-24IHRSA Fitness BrazilBrazil – Sao PauloConference & trade show
Sep 7-8FIWE Fitness Trade ShowPoland – WarsawTrade show
Sep 17-19Beyond Activ – AmericasUSA – New YorkConference
Sep 18-20ARV Industry ConferenceAustralia – MelbourneConference
Oct 3UK Active AwardsUK – BirminghamConference
Oct 5-6Nordic Fitness ExpoFinland – LahtiExpo
Oct 11-12AufstiegskongressGermany – MannheimConvention
Oct 11-13AusFitnessAustralia – SydneyTrade show, summit & expo
Oct 18-20Asia Fitness ConferenceThailand – BangkokTrade show & educational seminars
Oct 21-23IHRSA European CongressSpain – BarcelonaConvention
Nov 4-7Sibec EMEAMonacoNetworking
Nov 23-24Fitness & Wellness ExpoHong KongTrade show
Dec 2-4Beyond Activ Asia PacificAustralia – SydneyExpo & educational seminars
Dec 3-5ISPOGermany – MunichTrade show
Dec 6-8Fitness FestivalSweden – StockholmTrade show
Dec 6-9Innovation & Solutions SummitTBCTBC
Dec 20-22International Health, Sports & Fitness FestivalIndia – MumbaiExpo
Feb 18-19 2025Gym & Pools IsraelIsrael – Tel AvivTrade show (takes place alternate years)
Mar 19-20 2025GymtecFinland – TampereTrade show & educational seminars (takes place alternate years)
Fitness Industry Event Calendar 2024
Fitness Industry Events Calendar
A calendar of fitness conferences, events & expos for this year. Get access for free when you join our email list

So there you have it, our ultimate list of fitness conventions, trade shows, and industry events!

Whilst IHRSA and FIBO are probably the biggest events, our absolute favourite is Filex in Australia. The quality of its educational seminars is unmatched by any other event globally. The content is of an incredibly high standard, and we always leave with loads of practical ideas (plus a renewed motivation for fitness).

Why Attend a Fitness Expo?

Attending a fitness trade show, convention, or expo can be a great way to expand your knowledge and get new ideas for your business. You’ll always gain new industry insights or pick up on a new trend at these gatherings.

There’s an educational aspect to most events, whether it’s seminars or practical workshops. So, they’re an ideal way to learn about new fitness training techniques, scientific research, or business skills.

⇒ Want to run your own event locally? Then check out this article on awesome gym event ideas

If you sell fitness-related products or services, then events are a fantastic way to find new customers. You can set up a booth to demo your products or sponsor seminars to educate audiences about the benefits.

Fitness conferences are also a great place to network and build relationships with potential collaborators, sponsors, or employers. It’s also just fun to hang out with like-minded people who are into the same stuff as you are!

Increase Gym Revenue Tile

Choosing the Best Fitness Event For Your Needs

Although the events industry has declined in other sectors, fitness conventions remain extremely popular. Perhaps it’s the physical nature of fitness that makes live events such a good match.

Whilst the theoretical principles behind fitness are important, there’s no substitute for trying something practically. Especially when it’s a workout or exercise, that requires precise form.

Fitness Industry Event Calendar 2024
Fitness Industry Events Calendar
A calendar of fitness conferences, events & expos for this year. Get access for free when you join our email list

Choosing the best fitness expo or event will depend on your specific needs…

  • If you’re interested in buying equipment for your facility, then a trade show is your best bet.
  • If your goal is educational, then a seminar or conference may be more suitable.
  • For practical training, a workshop will enable you to learn in a hands-on way.
  • If networking is your objective, then any event format can work as long as you take the opportunities to mingle with others.

⇒ For tips on networking, check out this article on being successful as an introvert.

Differentiate Your Fitness Business

Whichever event you decide to attend, you can make it more productive by setting a few goals. This will help you stay focused when faced with hundreds of seminars and booth displays to choose from.

We find it helpful to list three things we want to achieve at an event, whether it’s learning about a particular topic, or making new acquaintances. We usually attend around 10-12 a year, so be sure to say hi if you’re attending one!

Do you know about a fitness event that’s missing from the list? Or have you got questions about running your own one? Then get in touch via our contact form to send us the details… 

Printable Fitness Industry Event Calendar

Download a list of all these fitness industry events in one handy calendar! We’ve compiled all the leading conferences, trade shows, and expos into this printable PDF. Get access for free when you join our email list.

Fitness Industry Event Calendar 2024
Fitness Industry Event Calendar Cover

Caroline @ Wellness Creative Co

Qualified personal trainer (BSc Sports Science) & nutritionist (MSc Human Nutrition) with 15+ years of fitness & wellness marketing experience working with global brands.