We’ve collated the best deals and discounts for fitness professionals and business owners into one money-saving resource. Get the cheapest possible deal on your next training course, CPD workshop, gym equipment purchase, or business tool. Join the Easy Fitness Marketing membership to access this content, our library of 30+ resources & all the Read more…
We’ve compiled up-to-date fitness industry statistics for 2024-2025 that are ideal for business and marketing planning. Learn how fast the market is growing, how much revenue it’s generating, and which areas have the most positive outlook. If you want to launch a new product, expand your range, or target a Read more…
Wondering how to make money in the fitness industry? There are lots of creative ways to generate an income or boost existing revenue. Whether you’re a fitness professional, gym operator, online business owner, or just looking for inspiration, you’ll find new ideas here. In this article, we share 50 proven Read more…
Starting an online fitness business can be lucrative, exciting, and a bit daunting too. Whether you’re a gym owner, personal trainer, or have a cool product idea, online channels open up new, high-growth opportunities. But where do you start if you want to turn an idea into a reality? In Read more…
Sourcing high-quality supplement manufacturers for your nutritional products isn’t always easy. Not all companies are willing to make private-label supplements that feature your company’s branding instead of their own. But if you’re keen to release a range of vitamins, product powders, or superfood shakes, then there are a few reputable Read more…
What’s the best gym pricing strategy for a health club or fitness studio? The right approach to pricing can turbo-boost sales, revenue, and profitability. But what are the different options and how do you decide which to take? In this article, you’ll learn strategic approaches to pricing gym memberships that Read more…
Creating a professional gym marketing plan is essential for generating revenue. Every health club, fitness centre, and boutique studio needs a strategy for attracting gym members (and keeping them loyal). So, we’ve put together this guide on preparing a marketing plan for your fitness business. In this article – learn Read more…
Thinking up creative gym name ideas can often be tricky. It might seem like all of the best brand names are already taken… So, how do you come up with one that’s unique and memorable? In this article – we share 50 awesome gym business name ideas to inspire your Read more…
