Using the best healthy food hashtags can dramatically improve the performance of Instagram and TikTok posts. Tags related to nutrition, trending diets, or seasonal foods will multiply your reach and help you connect with wider audiences. So, which ones should you use to boost your social media success? 

In this article – we’ve collated the top healthy food hashtags into one handy resource (along with five banned hashtags that it’s vital to avoid).

Whether you’re a nutritionist, dietitian, health coach, or fitness blogger, these tags can boost your posts and help you gain loyal followers. We trawled Instagram to find the most relevant and effective hashtags being used successfully by nutrition professionals, influencers, and health food bloggers right now. They’re the same ones we use with our nutrition marketing clients. So, you can be sure that using these gems in your Insta captions, stories, and reels will increase genuine likes and engagement.

Here are our top picks – feel free to copy and paste them directly into your Instagram posts or bookmark this page for easy reference in the future…

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Healthy Eating Hashtags

Healthy eating means different things to different people so combine generic and specific tags. A broad ‘#healthyeating’ will give your post the widest reach while more niche clean eating or meal prep hashtags will increase relevancy.

#healthyeating #eathealthy #eatclean #cleaneating #healthyeatinghabits #mealprep #mealprepideas #mealprepsunday #healthyeatingtips #healthylifestyle #foodbloggers #foodblogfeed

You can copy and paste these tags into your posts, Reels, or Stories. We like to save them to our phone notes so that they’re always handy. This saves time and ensures we’re using the best hashtags consistently.

If you’re using an Instagram scheduler like Later or MeetEdgar then you can also save hashtags that you use regularly directly in the platform.

You might also like… 5 Steps To Becoming a Successful Health & Wellness Influencer or Top Social Media Tips for Nutritionists & Dietitians.

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Healthy Food Hashtags

Tagging the ingredients or types of food you use is another effective way to increase reach and engagement. Here are the best healthy food Instagram hashtags to use in your posts and captions… 

#organic #salad #fitfood #avocado #peanutbutter #healthyfood #healthyrecipes #breakfastsmoothie #homemade #healthyfoodporn #realfood #healthybreakfast #workoutfuel

Nutrition Hashtags

Eating healthy hashtags are useful for certified nutritionists and dieticians too. They can help you get noticed by people with special dietary needs or interests who might benefit from your services. Here are a few for Instagram and TikTok marketing to get you started…

#nutritioncoach #carbcyling #nutritionist #proteinpacked #healthycarbs #nutritiontips #goodfats #proteinfood #nutritionistapproved #5aday #nutritionblogger #healthyfats

You might also like… our other Instagram articles on top fitness hashtags, yoga-related tags, and all-around health and wellness-themed ones

Healthy Diet Hashtags

A combination of factual and funny diet hashtags can help you convey personality while extending your reach. Start with the funny ones since the first few are most likely to be read, whereas factual ones will increase your visibility no matter where they sit in the list. Think about who your post is likely to interest or what’s trending in the nutrition space and go from there – vegan, low-carb, and keto hashtags all work well.

#vegansofig #veganfood #glutenfreeeats #glutenfreelife #vegetarian #plantbased #plantbasedpower #lowcarb #nocarbs #ketomeals #ketogenic #dietsdontwork

ONO Instagram Nutrition Brand Example
This Overnight Oats brand uses the #healthysnacks hashtag in their posts to reach their target audience.

Banned Food Hashtags to Avoid

And finally, there are a number of banned food hashtags that it’s vital to avoid. Instagram simply won’t show your post if you use them, so all that effort to prepare the image or reel and write your caption will be wasted. No matter how innocent you might think they sound, using them will stop your Instagram posts from being shown to anyone.

The banned food and diet hashtags to avoid are: #bikinibody, #eggplant, #ice, #loseweight, and #pornfood.

You might also like… Top Nutrition Infographics on Healthy Eating, Portion Control & Hydration

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Top Tips For Selecting Tags

It’s important to be selective with your hashtag choices. They can make or break the number of likes and followers you get. So, to maximise your post engagement, here are our top tips…

  • Go for a combination of volume and relevancy – this will ensure you reach the right people and maximise genuine engagement.
  • Use tags related to the ingredients in your food – lots of people search for health food hashtags like #avocado or #chiaseeds.
  • Think outside the box – your post may be applicable to a wider audience than first intended so consider who might find it interesting or useful outside of your typical followers.
  • Consider follower goals – people looking to lose weight or bulk up will also search for those hashtags so it’s worth including a few.

For more digital content ideas, check out this article on healthy eating blog posts for nutritionists and dietitians. And if you’d like help with your digital nutrition marketing, get in touch.

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Nutrition Hashtags

Caroline @ Wellness Creative Co

Qualified personal trainer (BSc Sports Science) & nutritionist (MSc Human Nutrition) with 15+ years of fitness & wellness marketing experience working with global brands.