Are you interested in boosting your health coach income and earning more secondary revenue? Perhaps you enjoy coaching clients but would like to increase your take-home salary. Or you’re looking for ways to better leverage your time and generate a passive income.
In this article – we share 5 secondary revenue ideas to boost your health coach income.
According to the American Council on Exercise, the average health coach salary was $51,219 in 2013. This figure is based on their last survey so it’s now likely to be around $56,500 when accounting for inflation.
But you don’t have to settle for average. With some strategic planning and smart repurposing of existing materials, you can generate a nice secondary revenue on the side. After all, who wouldn’t want to earn a bit more if they could?
So, here are five ways that health coaches can make additional income and boost their base salary…
1 – Bundle Existing Templates
It’s likely that you’re already using templates with your existing health coach clients. You probably have food diaries, exercise trackers, meal plans, and a host of other resources. So, why not bundle these into a paid package?
Template bundles are an ideal product to sell at a low price point and act as a stepping stone to the rest of your offering. They introduce people to the quality of your services and provide an opportunity for you to up-sell.
There are plenty of people who will try to go it alone on their wellness journey. Templates help to support them along the way and guide them in the right direction. But you can also promote yourself too by saying something like ‘if you want more customised plans and tailored advice, you might like my coaching service’.
2 – Offer Coaching Package Add-ons
Another way to boost your health coach income is to sell add-ons for your packages. You could supply bonus resources that enhance the package but aren’t essential to it. For example, it could include relevant books, a supplement bundle, and a water bottle to aid adequate hydration.
3 – Negotiate Commissions
Are there products or local businesses that you regularly recommend to clients? Perhaps there’s a particularly good yoga studio that you know of or specific multi-vitamin that you like. If so, then there may be an opportunity to earn a commission from the recommendations you’re already making.
These businesses may be willing to pay you for the warm leads that you’re sending their way. So, why not ask if they’d be willing to come to an agreement of some kind? Or sign up for a health-related affiliate program. Just remember that as a health and wellness coach, it’s vital to retain your professional integrity so only recommend services that are genuinely beneficial.
If you run a coaching blog, then you might also like this article on how to boost revenue from your health and fitness website.
4 – Sell Ebooks
Selling ebooks is an easy way to help more clients and earn extra income too. They allow you to share your coaching knowledge and expertise with a larger number of people. As with template bundles, ebooks can also act as a tripwire and provide upselling opportunities for coaching packages.
What’s your coaching specialty? Is there a topic that you know more about than the average bear? Are there any trends in the health industry that you are or could become an authority on? If so, it may make an excellent ebook.
Once you’ve written the ebook, you can sell it via Amazon or your own website using a tool like Selz. At this point, the work is done and revenue is generated passively. It’s a great way to supplement your wellness coach salary on a consistent basis.
5 – Teach Workshops
Teaching workshops is a fantastic way to earn extra income and help more people in the process. Gyms, community centers, and universities will all pay to have experts come in and give talks. Alternatively, you can secure space and then charge people to attend instead.
Are you using Instagram as part of your marketing strategy? Then make sure you’re using the right health coach hashtags to promote your business.
Increase Your Health Coach Income
With these five ideas, you can boost your health coaching income on a consistent basis. Templates and ebooks are excellent passive revenue generators and act as a stepping stone to higher-ticket products. Add-ons increase the value of your offering and commissions allow you to get paid for recommendations you’re already making. Teaching workshops will expand your reach, enhance your credibility, and provide a salary boost too.